Concert sells out to 2016/17 subscribers during priority presale
Philharmonics subscriptions surpassed last season’s total in just six weeks
Rochester, NY – Announced just seven weeks ago at the Rochester Philharmonic Orchestra (RPO)’s 2016/17 Season Announcement Concert in Kodak Hall, the Yo-Yo Ma Special Concert on Tuesday, December 6 at 7 p.m. has sold out before it was ever put on sale to the general public. Presale access was granted only to 2016/17 subscribers in order to create excitement and drive subscription sales, and that strategy paid off: Philharmonics Series subscription revenue and packages have already surpassed the final total of last season – in just six weeks. Subscription momentum is not limited to the Philharmonics Series either – overall sales for all series are pacing more than 20% ahead of the prior year in number of packages sold and revenue.
“We’re delighted with the sales results to date,” says Ralph P. Craviso, Interim President & CEO. “We are extremely proud of the 2016/17 season, and it is resonating with our audience members and subscribers. Plus, it’s a great honor to bring world-renowned cellist Yo-Yo Ma to Rochester to perform with our world-class orchestra.”
Other Philharmonics and Pops concerts driving increased subscriber interest include: Handel’s Messiah, led by guest conductor Christopher Warren Green with the Rochester Oratorio Society on Saturday, December 10 and Sunday, December 11, 2016; and Mozart’s Requiem, led by Music Director Ward Stare with the Eastman-Rochester Chorus on Thursday, February 2 and Saturday, February 4, 2017; and Star Wars and More: The Best of John Williams on Friday, April 28 and Saturday, April 29, 2017.
For those disappointed with the Yo-Yo Ma sell-out, RPO staff suggest signing up for the orchestra’s E-Notes e-mail list (on the left-hand side of the RPO website, or at rpo.org/join_E_Notes.php) to stay up to date on possible waiting list information.
Additional Special Concerts currently available for priority presale to 2016/17 subscribers include:
- The Legend of Zelda: Symphony of the Goddesses – Master Quest on Friday, November 11. This multi-media spectacle features 28 years of music from Nintendo’s video game series performed live by your RPO with guest conductor Amy Andersson, while HD Zelda videos are projected on the big screen.
- Raiders of the Lost Ark – Film with Orchestra, Friday, January 6. Audiences will relive the magic on the big screen while John Williams’ epic score is performed live by the RPO.
- Six-time Grammy Award-winner Amy Grant makes her RPO debut on Saturday, January 7.
- The Music of the Eagles on Friday, April 7 at Kodak Center for Performing Arts, formerly Theater on the Ridge (200 Ridge Road West, Rochester 14615), a debut for the RPO! Brent Havens returns with a full rock band to join the RPO and perform Eagles’ classic hits including “Heartache Tonight,” “Desperado,” and “Hotel California.” Free, onsite parking.
Subscriber benefits also include: an invitation to an open rehearsal in the fall, free and easy ticket exchanges, presale priority for all RPO concerts, a discount restaurant coupon book, a subscriber-only Will Call table and more. Subscriptions start at only $110 for 5 concerts. To subscribe, please call (585) 454-2100 or visit rpo.org/subscribe. Single tickets will go on sale on July 29.
The Rochester Philharmonic Orchestra has been committed to enriching and inspiring our community through the art of music since its founding in 1922. The RPO presents approximately 150 concerts and broadcasts a year, serving up to 170,000 people through ticketed events, education and community engagement activities, and concerts in schools and community centers throughout the region. Recently appointed 12th Music Director Ward Stare joins the ranks of former notable RPO music directors, including Eugene Goossens, José Iturbi, Erich Leinsdorf, David Zinman and Conductor Laureate Christopher Seaman. Principal Pops Conductor Jeff Tyzik has earned a national reputation for excellence in pops programming during his 20-year tenure with the RPO. With Michael Butterman as Principal Conductor for Education and Community Engagement (The Louise and Henry Epstein Family Chair)—the first position of its kind in the country—the RPO reaches more than 13,000 children through its specific programs for school-aged children.